Decathlon was born out of a friendship between sports lovers who wanted everyone, no matter their level or ambition, to enjoy the wonders of being active.
Fundamental to Decathlon is the desire to make sports accessible to everyone.
We believe that sport belongs to the people.
At Decathlon, we are building a world of sport that’s more ingenious and more responsive to people’s lifestyles, with sport solutions that drive health and well-being. Solutions that are inclusive, fair and affordable for all. Moving them to feel strong and confident, moving them to connect with one another, moving them to live healthier, happier lives.
But for sport to improve lives, we must protect the living and future generations. We want to promote a more responsible practice of sport and make our business compatible with planetary boundaries.
Using more sustainable materials, renewable energy sources and circularity solutions, we will design products that stand the test of time and can be passed down from generation to generation.
This will be our legacy: opening the wonders of sport to everyone through the generosity, ingenuity and passion of our teammates.
Because at Decathlon we move people through the wonders of sport.