"With six plants around Planet Earth, Genan is a global leader in the recycling of end-of-life tyres, transforming waste into high-quality rubber products. With state-of-the-art facilities and patented processes, we produce a wide range of granulates and powders that are used in various applications, from construction and automotive to sports surfaces and playgrounds. Our innovative solutions include GENAN RUBBER+ PREMIXED, an elastomeric bitumen and asphalt modifier designed to enhance the performance and durability of rubber compounds and rubber/polymer composites. Committed to sustainability and the circular economy, Genan’s operations significantly reduce environmental impact by diverting millions of tyres from landfills or incineration and repurposing them into valuable raw materials. Our products meet stringent quality standards, ensuring reliability and consistency for our customers worldwide. At Genan, we prioritise transparency, respect, and data-driven decision-making, aligning our business practices with the highest ethical standards. By leveraging advanced technology and industry expertise, we provide tailored solutions that meet the evolving needs of our clients, contributing to a more sustainable future"